Belonging is a fundamental hallmark of being human, it matters more than ever.
That made us curious. Which communities matter most? How do they create a sense of belonging? What role can brands play? And can it all be measured?
Join us on our journey to define and build a discipline around community marketing, and to find out who’s doing it best.
The top brands of the year that are doing community best, ranked by our proprietary Belong Quotient score.
Our methodology and annual report on how Gen Z and Millennials feel about community, belonging, and brands.
The top brands of the year that are doing community best, ranked by our proprietary Belong Quotient score.
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We went deep into understanding how brands can gain authentic loyalty with lower spend through the power of network effects.
